Home is where you park it: the global rise of RV travel

Insight summary

• •RV travel is popular worldwide, with high per capita ownership in Australia and New Zealand.
• •The U.S. dominates the global RV market with 48.42% market share as of 2025 and the largest population of RV owners.
• •Average U.S. RVs range from 20 to 40 feet, with owners spending about 30 days per year in them.
• •The RV ownership demographic in the U.S. is aging around 49 years but is becoming younger and more diverse due to social media influence.
• •The RV industry originated from early 20th-century custom vehicles and grew significantly after Arthur Sherman's 1930 "Covered Wagon" trailer.
• •Despite a 17% drop in new RV sales recently, used RV sales have increased, showing sustained demand.
• •Luxury RVs can cost up to $3 million, while typical U.S. RV prices range between $20,000 and $600,000 depending on the type.