Stablecoin store payments and retail media fragmentation: last week’s biggest technology plays

Insight summary

• •Clarks expanded its UK affiliate marketing partnership with Awin into the US market using AI-powered technology for international growth.
• •Dunnhumby launched the dunnhumby network alliance to address retail media fragmentation, enabling brands and agencies to activate campaigns across multiple retailers through a single platform.
• •Tesco, B&Q, John Lewis, and Waitrose are piloting the dunnhumby network alliance to improve marketing investment planning and execution.
• •Tamworth Co-operative Society launched Tamworth Delivered, a grocery delivery service powered by Snappy Shopper, offering delivery within 30 minutes.
• •Tamworth Delivered integrates digital ordering, store fulfillment, and last-mile delivery to provide a seamless local shopping experience online.
• •Shoezone introduced American Express as a new payment option both online and in their UK stores, enabling customers to earn rewards points.
• •These technology plays illustrate significant advances in retail media efficiency, local ecommerce delivery, and flexible payment options in the UK and US markets.